Shift is an online marketplace for buying and selling used cars. Shift's online platform enables its users to find, compare, and purchase or sell cars. Acting as a personal concierge service, the company details cars, lists them on multiple lists, handles test drives, and finds buyers. Charging a Shift Service Fee for registration, car prep services, and sales tax, Shift provides customers with a 150-point concierge report that includes specs, high-resolution photos, vehicle history, and results on their cars before purchase.
The company was incorporated in 2013 and is based in San Francisco, California with additional offices in Orange County, Inland Empire, San Diego, Los Angeles, San Gabriel Valley, and San Jose, California. Notable investors in Shift include DFJ, BMW, Goldman Sachs and Lithia Motors.
Shift Overview by TechCrunch:
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