Tonal Stock
Smart Home Gym
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About Tonal Stock
Tonal is a smart home gym that uses artificial intelligence and expert-led coaching to provide strength training. The company manufactures and provides Tonal, fitness training equipment. The equipment is installed on walls and offers personalized workouts through its live-recorded classes. It also provides workout plans, such as building muscles, balancing strength, and athletic performance based on individual requirements.
Tonal was founded in 2015 and is headquartered in San Francisco, California. Notable investors include Amazon Alexa Fund, Serena Ventures, and Shasta Ventures.
Investors
Amazon Alexa Fund
Tonal, Greenlight, Cameo, Ecobee, Thalmic Labs, Arrive, Aaptiv, Luma
Bolt
Delta-v Capital
Dragoneer Investment Group
Flipkart, Databricks, Spotify, Airbnb, Instacart, Chime, DoorDash, UiPath, Lacework, Nubank
Evolution Media
L Catterton
Vroom, Tonal, Enjoy, Function of Beauty, Artsy, ThirdLove, Freetrade, Tally Health
Mayfield Fund
Lyft, Jawbone, Tonal, Alchemy, Grove Collaborative, Outreach, HashiCorp, MapR Technologies, Fungible, Versa Networks
Mousse Partners
Sapphire Sport
Serena Ventures
Shasta Ventures
Dollar Shave Club, Tonal, Highspot, Turo, Nextdoor, Color, Lattice, Anaplan, Imperfect Foods, Zuora
Transform VC
Funding History
| April 2023 | $50K |
|---|---|
| April 2023 | $204M |
| April 2023 | $3.0M |
| April 2023 | $7.0M |
| April 2023 | $7.0M |
| April 2023 | $2.8M |
| April 2023 | $37.0M |
| April 2023 | $33.3M |
| April 2023 | $4.4M |
| April 2023 | $3.8M |
| April 2023 | $70.6M |
| April 2023 | $98.9M |
| April 2023 | $21.2M |
| April 2023 | $5.2M |
| April 2023 | $44.4M |
| April 2023 | $5.0M |
| April 2023 | $150M |
Management
Chief Executive Officer
Aly Orady
Chief Financial Officer
Amy Ard
Press
retaildive - Nov, 28 2023
Home gym company Tonal partners with Best Buybusinesswire - Nov, 20 2023
Tonal Announces Retail Expansion, Now Available at Best Buybusinesswire - Nov, 2 2023
Tonal Partners with Extend to Offer Technology-Enabled Product Protection to Customersdatarootlabs - May, 25 2023
AI in Sports: Transforming the Gamebillboard - May, 11 2023
Music Tectonics Conference 2020 Announces Full Lineup of Speakers, Panels & Morenews - May, 8 2023
Run, Unicorns, Run: April’s VC Funding Landscape In 3 Chartsnews - May, 2 2023
New Unicorns Led By AI Companies In April, And Two Dropped Offnews - Apr, 18 2023
Last Week’s 10 Biggest Funding Rounds: Clear Street And Astranis Raise Huge Rounds In Bounce-Back Weekfinsmes - Apr, 12 2023
Tonal Raises $130M in Fundingbizjournals - Apr, 12 2023
Tonal is on a push for profitability after cost cutting and a big fund raise, new CEO saysTechCrunch - Apr, 12 2023
After a turbulent few years for home fitness, Tonal gets fresh funding and new CEObizjournals - Apr, 11 2023
Tonal raises new funding, founder steps down as CEObusinesswire - Apr, 10 2023
Tonal Raises $130M in New Funding and Appoints Krystal Zell as New CEO As it Accelerates its Member-Focused Strategy for Growth and Profitabilitybizjournals - Mar, 24 2023
The Funded: Tonal Systems could be headed for a 90% valuation markdown that would kick it out of the unicorn herdtheinformation - Mar, 22 2023
Tonal’s Valuation May Fall 90% in ‘Cram-Down’ Financingthein - Feb, 13 2023
Home Gym Maker Tonal Looks for Buyer After Burning Through Cashbloomberg - Sep, 9 2022
Fitness Startup Tonal Seeking $1.9 Billion Value With Financingnews - Aug, 16 2022
Connected Fitness Could Rise Again. I’ll Be Watching From The Couchengadget - Jul, 14 2022
Tonal lays off 35 percent of its workforcemybs - Jul, 14 2022
Amazon-backed Tonal cuts 35% workforce to trim expenses, readjust to demandcnbc - Jul, 14 2022
Peloton competitor Tonal cuts 35% of workforce as it prepares for possible recession, IPOcnet - Mar, 24 2022
Tonal Review: Is This Smart Home Gym All It's Hyped Up to Be?news - Feb, 8 2022
Is Peloton’s Crash Today A Warning For Connected Fitness Startups?hackernoon - Jan, 12 2022
How Tonal Introduced Data-Driven Strength Training Classes Through Amazon IVSbizjournals - Nov, 15 2021
Fitness company Tonal opening showroom at Westfield Galleriadlvr - Oct, 1 2021
Review: TonalTechCrunch - Sep, 15 2021
Tonal adds live classes to its strength training workoutsbusinesswire - Sep, 14 2021
Tonal Announces Tonal Live, A New Interactive Workout Experiencenews - Aug, 9 2021
It’s Still Early Innings, But Investors Are Looking For Home Runs Among Sports Tech Startupsnymag - May, 18 2021
I Tried Several ‘Smart’ Fitness Machines (and Mirror) to Find Out What’s Worth Itnews - Apr, 28 2021
Ergatta Rows Into 2021 With $30M Series A To Gamify Fitnessnews - Mar, 31 2021
The Briefing: Deliveroo Falls In Market Debut, Tonal Inks $250M, And Morenews - Jan, 27 2021
VCs Share What It’s Like To Test Out Fitness Apps Before They Investmashradar - Jan, 3 2021
Pros and Cons of Working with a Fitness Trainernews - Sep, 17 2020
Tonal Lands $110M, Investors Include Steph Curry and Bobby Wagnerbit - Jun, 9 2020
How Tonal Pivoted During COVID-19, Challenges Seen During Recoveryentrepreneur - Apr, 17 2020
Best Gear for Workouts You Can Do at Homenanalyze - Apr, 23 2019
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