Sign Up Today and Learn More About Upgrade Stock
Invest in or calculate the value of your shares in Upgrade or other pre-IPO companies through EquityZen's platform.
Upgrade Stock (UPGR)
Upgrade is a fintech company that offers credit and mobile banking.
Upgrade is financial services company that aims to offer credit to mainstream consumers, as well as help consumers manage their money.
About Upgrade Stock
Founded
2016
Total Funding
901M
Industries
Financial Services, Mobile, Lending and Investments
Upgrade is a financial technology company that offers credit, mobile banking, and payment products to consumers. Since its inception in 2017, Upgrade claims to have delivered over $40 billion in credit to over 7 million customers. Upgrade’s platform includes six core products: Personal Loans, Credit Cards, Mobile Banking, BNPL, Auto Financing, and Home Improvement Financing.
Upgrade Press Mentions
Stay in the know about the latest news on Upgrade
Rithm Capital adds $17B in assets with Crestline acquisition
housingwire • Sep 05, 2025
Buy Now Pay Later (BNPL) Market Opportunities and Strategies Report 2025-2034 | E-Commerce, Smartphones, AI, and Digital Wallets Drive Growth Despite Regulatory, Cybersecurity, and Default Risks
globenewswire • Aug 25, 2025
Personal Loans Market Size, Share, Growth Trends, Key Players, Opportunities and Forecast to 2035
einpresswire • Aug 07, 2025
Rithm to buy $1B in home improvement loans
housingwire • Aug 06, 2025
Rithm Capital Announces Forward Flow Agreement with Upgrade, Inc. to Acquire $1 Billion in Home Improvement Loans
businesswire • Aug 06, 2025
Investors in Upgrade
Discover investors in Upgrade stock and explore their portfolio companies
Upgrade Management
Leadership team at Upgrade
Chief Executive Officer
Renaud Laplanche
Chief Finance Officer
Jeff Bogan
Join now and verify your accreditation status to gain access to:
- Upgrade Current Valuation
- Upgrade Stock Price
- Upgrade Management
- Available deals in Upgrade and all other companies with relevant Deal Offering documents
- EquityZen's proprietary data and insights, which may include
- Upgrade Cap Table and Funding History by Share Class and Liquidity Preferences
- Upgrade Revenue and Financials
- Upgrade Highlights
- Upgrade Business Model
- Upgrade Risk Factors
- Upgrade Research Report from SACRA Research
Upgrade Key Facts
- Exceeding $1 Billion in Annual Revenue Run Rate and IPO Plans: Upgrade has surpassed a critical financial milestone, reaching over $1 billion in annual revenue run rate by mid-2025 and achieving cash flow positivity. This strong financial performance, combined with its total credit extension topping $40 billion and customer base exceeding 7 million, demonstrates a high-growth, sustainable business model. Furthermore, CEO Renaud Laplanche announced in August 2025 that the company is actively working toward an Initial Public Offering (IPO) over the next 18 months, signaling confidence in its public market readiness.
- Expansion of BNPL and Strategic Partnerships: Upgrade is strategically leveraging its 2023 acquisition of Uplift (now rebranded as Flex Pay) to expand its Buy Now Pay Later (BNPL) offerings into key travel sectors. In March 2025, the company announced a partnership with Expedia Group to launch Flex Pay for cruise bookings, which builds on a successful 23% year-over-year growth in its cruise division in 2024. This partnership with a major global travel entity solidifies Upgrade's position in the lucrative travel BNPL market and enhances the multi-product utility of its platform.
- Favorable Growth in Personal Loan Market: The personal loan market is expected to continue growing rapidly, and Upgrade is poised to scale as customers turn to "personal loans to consolidate debt and finance major purchases to avoid the bitter pill of higher rates with other financing options." Per the Federal Reserve, credit card debt is growing at the fastest pace in 20 years as inflation pressures consumers’ wallets. This increase in consumer credit demand could translate to a larger target market for Upgrade Cards and Personal Loan services.
- Heightened Credit Risk in a Challenging Macroeconomic Environment: Upgrade's business model, which caters to mainstream consumers and those with fair credit (minimum score of 580), makes it highly sensitive to macroeconomic shifts. The S&P Global Credit Cycle Indicator Q4 2025 report suggests global uncertainties pose a risk to consumer sentiment, with a credit squeeze possible. Given that Upgrade's loans are largely used for debt consolidation, rising interest rates and economic strains could increase the risk of default across its portfolio, directly impacting its loan performance and investor demand for its securitized assets.
- Growing Regulatory Scrutiny of AI and Lending Practices: The fintech lending sector is subject to intense regulatory oversight, a risk that is escalating due to the use of AI. A September 2025 regulatory guide highlights that the CFPB, FTC, and state regulators are closely monitoring how fintechs use automated models for credit scoring, fraud detection, and pricing. Specifically, regulators expect companies to document how their models mitigate bias. Any failure by Upgrade to prove the fairness and transparency of its AI-driven lending decisions could trigger costly investigations, enforcement actions, and significant reputational harm.
Trading Upgrade Stock
How to invest in Upgrade stock?
Accredited investors can buy pre-IPO stock in companies like Upgrade through EquityZen funds. These investments are made available by existing Upgrade shareholders who sell their shares on our platform. Typically, these are early employees who need to fund a life event – house, education, etc. Accredited investors are then offered the opportunity to invest in this stock through a fund, like those used by hedge funds serving large investors. While not without risk, investing in private companies can help investors reach goals of portfolio diversification, access to potential growth and high potential return. Learn more about our Guided Investment process here.
How to sell Upgrade stock?
Shareholders can sell their Upgrade stock through EquityZen's private company marketplace. EquityZen's network includes over 390K accredited investors interested in buying private company stock. Learn more about the easy and guided Shareholder process here.
If I invest, how do I exit my investment?
There are two ways to exit your private company investment on EquityZen's marketplace. The first is if the company has an exit event like an IPO, merger or acquisition. In that case, we will distribute the shares and/or cash to you directly. The second way is through an Express Deal on EquityZen, if eligible. An Express Deal allows you to sell your allocation of private shares in a given private company to another investor on EquityZen's marketplace. More information on Express Deals can be found here and exit information can be found here.
Why choose EquityZen?
Since 2013, the EquityZen marketplace has made it easy to buy and sell shares in private companies. EquityZen brings together investors and shareholders, providing liquidity to early shareholders and private market access to accredited investors. With low investment minimums through our funds and with more than 48K private placements completed across 450+ companies, EquityZen leads the way in delivering "Private Markets for the Public."
