It's Fresh! Stock

It's New! provides freshness solutions to the fresh produce industry, extending shelf life and reducing waste.

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About It's Fresh! Stock

It’s Fresh! Food Freshness Technology company, delivering freshness solutions to the fresh produce industry, based on consumer-friendly advanced materials innovations. Our discrete It's Fresh! controllers purify the air around perishable produce, inside the pack from field to fork; helping our customers deliver fruit that is fresher for longer, thereby significantly increasing sales, and slashing unnecessary waste - right into the consumer's home.

Funding History

January 2022$5.0M
April 2023$6.7M


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