MediaMath develops and delivers digital advertising media and data management technology solutions to advertisers worldwide. Its TerminalOne platform activates data, automates execution, and optimizes advertising interactions across addressable media. MediaMath's Omnichannel programmatic marketing platform activates predictive audience to enhance one-to-one customer conversations, accesses Omnichannel media at scale to deliver relevance of context and message, closes the loop between measurement and optimization with machine learning, and leverages people in the business. It also provides professional services in the areas of programmatic strategy and optimization, analytics, technology support, and advertising operations; and training and certification programs focusing on digital marketing. Erich Wasserman, Greg Williams, and Joe Zawadzki founded MediaMath in August 2007. Its headquarters is in New York City.
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