Vivino Stock

Vivino is an online wine marketplace, powered by a community of wine drinkers who use the Vivino app to scan and rate wines everyday.

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About Vivino Stock

Vivino is the world's largest online wine marketplace, powered by a community of 28 million wine drinkers who use the Vivino app to scan and rate more than 500,000 wines every single day. Through and the Vivino app, users discover and purchase wine based on their individual scanning, rating and purchase behavior and community recommendations, making wine discovery fun, accessible, and easy to understand for wine drinkers of every level of expertise. With the Vivino app, users take a photo of any wine label or restaurant wine list with their mobile device and Vivino’s proprietary image recognition technology delivers ratings, reviews and average pricing for every bottle instantly. Founded by Heini Zachariassen and Theis Søndergaard in 2010, Vivino is available for download on Android and Apple devices.

Funding History

November 2011$0
December 2012$1.0M
July 2013$10.3M
January 2016$25.0M
February 2018$20.0M



Birkir Barkarson


John Moffett

Founder & Chief Executive Officer

Heini Zachariassen

Co-founder, Chief Product Officer

Theis Sondergaard


foodandwine - Jul, 29 2020

This App Changed the Way I Buy Wine

bloomberg - Jul, 29 2020

Seven Ways Wine Will Change in 2019

prototypr - Nov, 8 2017

UX Study: The Search for Wine

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