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Vercel Stock (VERC)
Vercel claims to streamline web development. Their platform helps developers to build, test, deploy, and iterate on web applications – all in one place. From single developers to large teams, Vercel aims to simplify the entire development workflow.
Vercel is a developer of a cloud-based workflow platform.
About Vercel Stock
Founded
2015
Headquarters
Walnut, CA, US
Total Funding
563M
Industries
Hardware, Software, Data and Analytics
Vercel is a cloud-based platform that enables developers to build, preview, collaborate, and deploy dynamic user-facing website applications. Vercel also helps build the infrastructure to empower many developers to build these web applications from the ground up with ease of use. The company’s vision is to become “an end-to-end platform where all software development on the web happens, from idea to production through getting your analytics on what to improve next, to the next idea.
Vercel was founded in 2015 by Guillermo Rauch and is headquartered in San Francisco, California. Notable investors include GGV Capital, Bedrock Capital, and Accel.Â
Vercel Press Mentions
Stay in the know about the latest news on Vercel
Bun 1.3 stuffs everything and kitchen sink into JS runtime
theregister • Oct 13, 2025
Salesforce turns Slack into a platform for conversational AI agents
siliconangle • Oct 13, 2025
New React Foundation To Manage Framework
thenewstack • Oct 12, 2025
Datacurve secures $15 Million Series A to Challenge Scale AI in High-Quality Data Collection
founderstoday • Oct 11, 2025
Whale.io Launches Battlepass Season 3, Featuring $77,000 in Crypto Casino Rewards
techstartups • Oct 11, 2025
Investors in Vercel
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Vercel Management
Leadership team at Vercel
Chief Executive Officer
Guillermo Rauch
Chief Technology Officer
Malte Ubl
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Vercel Key Facts
- Record Funding and Soaring Valuation: Vercel has demonstrated massive investor confidence by closing an oversubscribed $300 million Series F funding round in September 2025, raising the company's valuation to a staggering $9.3 billion. This valuation, nearly triple its previous mark, is a strong signal of its commanding position in the developer tools and AI infrastructure market. The funding will be used to accelerate its core strategic shift to an "AI Cloud."
- Strategic Pivot to an "AI Cloud" with Core Product Adoption: The company's strategic focus has shifted from the "Frontend Cloud" to the "AI Cloud," positioning it to capitalize on the next wave of computing. This pivot is built on the success of its open-source flagship, Next.js, which, in the past 12 months, was downloaded more times than in its entire history from 2016 to 2024 combined. Vercel's AI Cloud includes a highly popular AI SDK (with over 3 million weekly downloads) and new features like v0, a development agent that generates code from text prompts, reinforcing its ecosystem and attracting AI-native companies like Anthropic and OpenAI as customers.
- Strengthened Leadership for Enterprise Growth: Vercel's leadership team appears to be committed to advancing the company's growth within the cloud platform and frontend development market. In March 2025, Vercel appointed Jeanne DeWitt Grosser, former Chief Business Officer at Stripe, as Vercel's Chief Operating Officer which comes at a pivotal time in Vercel's growth. As quoted by Fortune, "Grosser wants to see Vercel scale from here, turning the app into a fully enterprise-ready tool and transforming the company into a predictably efficient growth machine." With Grosser's valuable expertise at one of the highest valued private companies, she is a valuable asset to Vercel and could help drive the company's strategic initiatives and its growth.
- Dependency on Third-Party AI Models: Vercel is reliant on Anthropic's LLM as it switched its lead coding model from OpenAI’s GPT to Anthropic’s Claude after evaluating the models’ performance on key coding tasks. The company further stated that “A significant chunk of our pipeline is powered by Anthropic Sonnet.” In addition, Vercel is not the only company that has access to Anthropic's Claude, which is available to a growing number of competing startups. This not only means that Vercel is reliant on another company for its proprietary model but it also makes it difficult for Vercel to differentiate itself amongst its peers. Developing a proprietary model could be a step in this process but it poses its own challenges, including funding.
- Reputation and Trust Challenges in Open Source Governance: The open-source nature of Next.js, Vercel's flagship framework, poses a governance and reputational risk. In March 2025, a high-severity critical vulnerability (CVE-2025-29927) was discovered in Next.js middleware, allowing attackers to bypass authorization. While Vercel quickly issued a patch, its handling of the disclosure drew criticism from the security community for being delayed. This incident highlights the inherent risk in controlling a crucial open-source project; any future security flaws or concerns over Vercel prioritizing its platform over the open-source community could erode the trust that underpins Next.js's widespread adoption.
- Intense Competition in the PaaS Market: The cloud platform industry is highly competitive, with numerous providers offering similar services. Vercel also faces intense competition in the Platform-as-a-Service (PaaS) market from companies like Netlify. As both Vercel and Netlify continue to evolve their platforms, Vercel must differentiate itself and demonstrate a clear path to profitability to maintain its competitive position.
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