SIMULATE Stock
SIMULATE's mission is to upgrade the world to a positive food system.
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About SIMULATE Stock
SIMULATE is a food technology company whose mission is to accelerate the world's transition to sustainable nutrition. SIMULATE's first product, NUGGS, is a chicken nugget simulation made from proprietary plant-based inputs. The Company's differentiated approach to branding has been lauded by the advertising industry including in AdWeek. The Company currently has four products which can be found in 12,000 stores across the U.S. including 8 of the top 10 retailers in the country (e.g. Walmart, Target, Whole Foods, Kroger). In 2023, SIMULATE plans to launch four new products, two of which will be exclusive to the food service channel.
SIMULATE is headquartered in New York City with an R&D laboratory in San Francisco where the Company's in-house team of food scientists and PhD's are based. In New Jersey, SIMULATE built its own manufacturing facility which features one of the only vertical production lines for high moisture extrusion cooking in the United States. From its New Jersey facility, the Company launched a subsidiary co-manufacturing brand, ETA Lumis Foods, to service B2B customers seeking to add plant-based options to their product catalogs.
Investors
Funding History
January 2019 | $1.2M |
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January 2019 | $854K |
January 2019 | $4.5M |
May 2021 | $4.4M |
May 2021 | $4.2M |
May 2021 | $3.0M |
May 2021 | $17.5M |
Management
Founder, CEO
Ben Pasternak
Co-founder, COO
Sam Terris
Investor
Greer Tessler
Board of Director
Alexis Ohanian
Investor
Rob Leclerc
Press
tcrn - Sep, 1 2022
SIMULATE targets restaurants with new simulated chicken productsfoodbusinessnews - Feb, 1 2022
Simulate debuts plant-based buffalo wingsfortune - Sep, 13 2021
Why Alexis Ohanian gave a second chance and funding to plant-based meat startup Simulateagfundernews - Jun, 18 2021
Brief: Jay-Z fund backs plant-based NUGGS maker Simulatetrib - Jun, 11 2021
Jay-Z’s Marcy Venture Partners Adds Simulate to Raft of Bets