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Sift Stock (SIFT)
Machine Learning Powered Fraud Protection
Sift Science, Inc. operates an online platform that aims to enable clients to fight fraud with large-scale machine learning. Its platform monitors clients' site traffic in real-time and alerts them to fraudulent activity. The company enables clients to send events to the company to get fraud scores. Its Java-script snippet within the user's browser gathers on-page activities such as page-views and properties of the user's device whereby on the client's server, clients can use the company’s REST API to report transactions including metadata such as billing zip code, amount, as well as labels. Over 34,000 sites and apps use Sift. Sift Science, Inc. was founded in 2011 and is based in San Francisco, California. Investors in Sift include Insight Partners, Union Square Ventures, and Spark Capital.
About Sift Stock
Founded
2011
Headquarters
San Francisco, CA, US
Total Funding
195M
Industries
Software, Data and Analytics, Financial Services
Sift Science, Inc. operates an online platform that aims to enable clients to fight fraud with large-scale machine learning. Its platform monitors clients' site traffic in real-time and alerts them to fraudulent activity. Sift claims its solutions gather customer data such as on-page activities, page-views, and properties of the user's device and accounts, whereby clients can use the company’s REST API to analyze customer data.
Sift Science was founded in 2011 by Jason Tan and is based in San Francisco, California. Notable Investors include Insight Partners, Union Square Ventures, and Spark Capital.
Sift Press Mentions
Stay in the know about the latest news on Sift
payabl. partners with Sift for optimised fraud prevention solutions
thepaypers • May 07, 2025
Sift integrates FIBR into Sift Console for optimised identity trust
thepaypers • Apr 24, 2025
Sift Expands Partner Program to Address Evolving AI-Driven Fraud
msspalert • Apr 18, 2025
Sift Brings Industry-First Fraud Benchmarking to Console with FIBR Integration to Strengthen Identity Trust
globenewswire • Apr 17, 2025
Sift Expands Partner Program To Deliver Identity Trust Across Global Markets
financialit • Apr 12, 2025
Investors in Sift
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Sift Management
Leadership team at Sift
Chief Executive Officer
Marc Olesen
Chief Financial Officer
Eu-Gene Sung
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Sift Key Facts
• The increasing prevalence of online transactions and digital commerce accelerates the demand for robust fraud prevention solutions like Sift's platform. As businesses prioritize cybersecurity and regulatory compliance, Sift is well-positioned to capitalize on market opportunities and drive continued growth.
• Sift has established strategic partnerships with major payment processors, financial institutions, and e-commerce platforms. These partnerships amplify Sift's ecosystem integration capabilities, allowing the opportunity for seamless collaboration and interoperability with third-party services.
• Sift aims to offer a scalable platform that can adapt to the needs of businesses of all sizes, from startups to large enterprises. Its cloud-native architecture supports high-volume transactions and data processing, ensuring reliable performance and quick response times.
• Sift's reliance on advanced technologies such as machine learning and AI for fraud detection exposes it to technological risks. Challenges in algorithm accuracy, false positives, or failure to adapt to evolving fraud tactics could undermine customer trust and satisfaction.
• GDPR, CCPA, or other data privacy regulations imposing strict data protection measures and requirements for handling sensitive customer information could increase compliance costs and operational complexity.
• Reduced demand for discretionary spending on fraud prevention solutions during economic downturns could impact Sift's revenue growth and profitability.
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