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About NPAW NPAW is a big data and technology company serving the online media industry. Using real-time data we help our customers to deliver flawless TV-quality experiences. Our platform leads the industry in technologies integrated and devices supported, enabling our customers to take smart business decisions using in-depth and complete data. The company is privately held with VC backing, and was founded in 2008 with headquarters in Barcelona, Spain. About YOUBORA Analytics YOUBORA Analytics is a powerful centralized analytics and optimization platform for broadcasters and media groups. We provide real-time information on the delivered video experience, with granular data specific to individual end users. Our high-resolution analytics tool helps you monitor and analyze your audience, QoS and engagement, and optimize delivery through our SmartSwitch CDN load balancing module. Metrics taken from YOUBORA Analytics can be applied to take decisions around your content, monitor delivery partners and take decisions around which platforms to invest in or integrate with.