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Motive Stock

Fleet Management Solutions

Motive operates an Electronic Logging Device (ELD) and fleet management platform for the trucking industry. The company aims to provide fleet operators and truck drivers a platform that includes compliance, telematics, dashcams and other integrations through an app marketplace. Motive's product aims to be modular, allowing customers to adapt to their fleet needs. The company provides hardware, ELD devices, dashcams and asset gateways, along with software, aimed at replacing outdated paper tracking methods. Motive claims to have 1M registered drivers, 250K trucks and 55K for-hire carriers. The company is headquartered in San Francisco, CA and was founded in 2013.

About Motive Stock

Founded

2013

Headquarters

San Francisco, CA, US

Total Funding

552M

Industries

Software, Data and Analytics, Science and Engineering

Motive, formerly known as KeepTruckin, aims to operate an Electronic Logging Device (ELD) and fleet management platform for the trucking industry. The company aims to provide fleet operators and truck drivers with a platform that includes compliance, telematics, dashcams, and other integrations through an app marketplace. Motive's product aims to be modular, allowing customers to adapt to their fleet needs. The company provides solutions including ELD devices, dashcams, and asset gateways, along with software, aimed at replacing legacy paper tracking methods. As of April 2022, Motive claims to have 1M registered drivers, 400K connected vehicles, and 55K for-hire carriers.

The company is headquartered in San Francisco, CA, and was founded in 2013. Notable investors include Greenoaks Capital, IVP, and Index Ventures.

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Motive Management

Leadership team at Motive

Chief Executive Officer

Shoaib Makani

Chief Financial Officer

Joe Moran

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