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Lytics Stock (LYTI)
Personalize engagement with customers through a Customer Data Platform
About Lytics Stock
Founded
2012
Headquarters
Portland, OR, US
Total Funding
58.3M
Industries
Software, Data and Analytics, Advertising
Lytics aims to help companies orchestrate more relevant marketing through an enterprise-grade Customer Data Platform (CDP). Nestle, General Mills, Atlassian, The Economist, and Heineken use Lytics to choreograph one-to-one interactions across marketing channels that their customers welcome. The Lytics Customer Data Platform (CDP), the company's flagship product, was launched in October 2014. The Lytics CDP connects a company's marketing data about customers and users from multiple sources and creates behavior-rich user profiles and segments. These customer profiles and segments then sync with a company's marketing tools that aims to improve marketing campaign results and reduce inefficiencies.
Lytics Press Mentions
Stay in the know about the latest news on Lytics
**Lytics.com: Innovating Customer Data Management in a Competitive Landscape**
japan-pc • Sep 24, 2024
Cardlytics CEO Karim Temsamani to step down, Amit Gupta to succeed
thefly • Aug 09, 2024
Loopback Analytics Teams Up with Loma Linda University Health to Enhance Specialty Pharmacy Services
morningstar • Jul 24, 2024
Pantheon and Lytics Partner to Bring Personalization Within Reach via Google Generative AI
businesswire • May 24, 2024
Telematics brand ABAX strengthens UK market position through Movolytics acquisition
news • Dec 09, 2023
Lytics Management
Leadership team at Lytics
Founder & CTO
Aaron Raddon
Vice President Of Finance And Operations at Lytics
Timothy Hyre
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