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FloQast Stock (FLOQ)

FloQast is a provider of an accounting workflow automation platform.

About FloQast Stock

Founded

2013

Headquarters

Sherman Oaks, CA, US

Industries

Software, Artificial Intelligence, Data and Analytics

FloQast builds cloud-based software that helps manage accounting departments by centralizing the workflow, assigning tasks, maintaining supporting documentation, and automating reconciliations. It specializes in the fields of accounting, financial services, and software as a service.

FloQast Management

Leadership team at FloQast

Founder & CEO

Mike Whitmire

Co-Founder & CTO

Cullen Zandstra

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FloQast Key Facts

  • Continued Leadership and Strong Brand Reputation: FloQast has cemented its leadership position in the accounting automation market through consistent, top-tier recognition. In early 2025, the company was named a winner in the 2025 FinTech Breakthrough Awards for "Best Finance Automation Platform" and was included in CNBC's 2025 list of World's Top Fintech Companies. FloQast was also ranked as a leader in multiple categories in G2's Spring 2025 reports, including the number one spot for Financial Reconciliation Software for the third consecutive quarter, reflecting strong customer satisfaction and brand trust.
  • Strategic Focus on AI and Innovation: The company is strategically positioning itself to lead the future of accounting with AI. In March 2025, FloQast launched FloQast AI Agents, an auditable AI capability that allows accountants to automate complex workflows using natural language. This innovation, which the company claims is a "first-to-market" capability, is designed to help accounting teams "do more with less" and address the ongoing talent gap in the industry. This investment in AI demonstrates a forward-looking product roadmap and a commitment to helping its customers solve their most pressing challenges.
  • Growing Global Partnerships and Market Reach: FloQast is expanding its market influence by forging key alliances with leading professional services firms. In mid-2025, the company announced a strategic partnership with PwC Belgium to transform financial close operations for their clients, building on previous collaborations with PwC member firms in North America and Australia. These partnerships, along with its consistent ranking on the Inc. 5000 list for fastest-growing private companies, demonstrate FloQast's ability to scale its business globally and reach new customers through trusted channels. 
  • Intensifying Competition from All-in-One Solutions: FloQast is facing increased competitive pressure from rivals who offer more comprehensive, all-in-one solutions that go beyond a simple close checklist. A 2025 analysis by Nominal, a competitor, points out that while FloQast is a great solution for mid-market teams that rely on spreadsheets, it is considered "simplistic" and "too focused on task management." The report suggests that rivals like BlackLine and newer players like Nominal are providing more robust automation, flux analysis, and advanced reporting capabilities that FloQast lacks. This market trend toward a more integrated platform could limit FloQast's ability to attract and retain larger, more complex enterprise clients.
  • Vulnerability to Broader Economic Headwinds: While FloQast has been recognized for its growth, the company is not immune to a broader economic slowdown. A June 2025 report from The National Law Review highlights that a tough economic climate has caused many companies to reassess their spending, particularly on software. Although a recent Inc. 5000 award validates the company's growth, this award is based on historical revenue from 2021-2024. A sustained economic downturn could lead to a tightening of IT and finance budgets, which could negatively impact FloQast's operational performance and long-term growth prospects.
  • Potential for Legal and Regulatory Scrutiny: As a leader in financial compliance software, FloQast is exposed to risks from evolving legal and regulatory standards. A 2025 report from Darrow AI on litigation trends highlights a growing number of lawsuits related to data privacy and cybersecurity. While FloQast has not been named in a recent lawsuit, a breach or failure to comply with a patchwork of new and complex state privacy laws could result in significant litigation costs and severe reputational damage. The company's own blog post from January 2025 also emphasizes that new reporting mandates, like ESG, are becoming more complex, requiring continuous adaptation to stay ahead of the curve.

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