Video advertising platform
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About BrightRoll Stock
Brightroll was acquired by Yahoo! on November 11, 2014.
BrightRoll is the only independent and unified programmatic video advertising platform for reaching audiences across web, mobile and connected TV. The company powers digital video advertising for the world’s largest brands, including more than 80 of the top 100 US advertisers and 18 of the top 20 advertising technology companies. The platform enables advertisers to reach 4 in 5 video viewers online and consistently ranks among the top two video ad platforms in ads served. As a result, BrightRoll technology collects and analyzes hundreds of billions of data points monthly enabling real-time decisions that drive ROI for advertisers.
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CEO and Founder
MobileMarketing - May, 23 2014Brightroll Extends Audience Targeting Offering
Huffington Post - Apr, 25 2014BrightRoll's DoubleClick Google Enables YouTube Programmatic Buys
Rapid TV News - Apr, 24 2014BrightRoll teams with BlueKai to offer mobile online video ad targeting
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