BrightRoll Stock

Video advertising platform

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About BrightRoll Stock

Brightroll was acquired by Yahoo! on November 11, 2014.

BrightRoll is the only independent and unified programmatic video advertising platform for reaching audiences across web, mobile and connected TV. The company powers digital video advertising for the world’s largest brands, including more than 80 of the top 100 US advertisers and 18 of the top 20 advertising technology companies. The platform enables advertisers to reach 4 in 5 video viewers online and consistently ranks among the top two video ad platforms in ads served. As a result, BrightRoll technology collects and analyzes hundreds of billions of data points monthly enabling real-time decisions that drive ROI for advertisers.


Funding History

August 2006$1.0M
August 2007$5.0M
February 2009$3.0M
February 2010$10.0M
November 2011$20.0M
June 2014$1.2M


CEO and Founder

Tom Sacerdoti


Ron Will

Board Member

Rob Theis


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