Founded in 2007 by CEO, Peter Mühlmann, Trustpilot is an online review community helping consumers choose brands and services while enabling companies to grow their business through recommendations. Currently boasting 21 million consumer reviews of 135,000 businesses, Trustpilot produces a TrustScore for businesses based on recent reviews. Every day, more than 20,000 consumers sign up on Trustpilot.com and every 4 seconds a new review is posted on the community. Trustpilot helps consumers that are considering purchasing a product or service by providing them with access to the information from others' experiences. The platform also helps businesses generate insights through analytics of customer review data. This can be used to improve business operations and increase customer satisfaction. Trustpilot has customers in 65 countries and has developed strong positions in Denmark, Sweden, UK, France, Germany and the Netherlands, as well as the US. With offices in Copenhagen, London, New York, Melbourne and Berlin, Trustpilot was selected as a Crain’s 2014 Best Places to Work in New York City. Trustpilot’s 500 employees represent 40 different nationalities and its clients range from a wide array of global enterprises to e-commerce retailers.
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