4C is powering the future of advertising with software that improves media planning, measurement, and buying. A data science company, 4C provides brands, agencies, networks, and operators with the world’s most comprehensive platform for social and television advertising. 4C’s products are built on more than 30 years of computational science research by Founder and Chief Scientist, Dr. Alok Choudhary, at prestigious institutions like Northwestern University. Its patented solutions also leverage hardware and intellectual property acquired through Civolution and Royal Philips Electronics. The value is increased marketing effectiveness and efficiency across channels and screens. 4C created the first platform to enable advertising across Facebook, Twitter, LinkedIn, Pinterest, and Instagram through certified API access. 4C also operates Teletrax, the largest global TV monitoring network covering more than 2,100 channels in 76 countries. The company has staff in Atlanta, Chicago, Eindhoven, Hong Kong, Geneva, Los Angeles, London, Munich, New York, Portland, Pune, San Francisco, Seattle, Singapore, and Tampa. Visit www.4Cinsights.com for more information.
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