POPSUGAR Stock
Global women’s lifestyle brand
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About POPSUGAR Stock
PopSugar delivers updates, trends, and tips in entertainment, fashion, parenting, fitness and food, and shopping. It also offers original video content series, live event coverage, shopping experiences, and one-on-one celebrity and expert interviews targeting women aged 18-40.
This global commerce, original content, and technology company acts as the intersection of content and commerce. The company enables brands to reach their consumers by creating branded content, custom solutions, and exclusive content in various formats, including display, video, mobile, and offline experiences.
PopSugar was launched by Andy Moss, Jason Rhee, Arthur Cinader, Krista Moatz, Lisa Sugar, and Brian Sugar in April 2006 and is based in San Francisco, California, United States. The company is funded by Sequoia Capital and Institutional Venture Partners and has offices in Chicago, London, Los Angeles, New York and San Francisco.
Investors
Funding History
October 2006 | $5.0M |
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June 2007 | $10.0M |
June 2009 | $16.0M |
April 2011 | $15.0M |
Management
Co-Founder & Chief Executive Officer
Brian Sugar
Co-Founder & President
Lisa Sugar
Chief Operating Officer & Chief Financial Officer
Sean Macnew
Chief Revenue Officer
Geoff Schiller
Press
Forbes - Nov, 15 2019
Why PopSugar Is Doubling Down On Experiential With Its Sugar Chalet Shopping ActivationTechCrunch - Oct, 7 2019
Group Nine acquires PopSugarWall Streets Journal - Oct, 3 2019
Health and Beauty Chains Work Ad Sales Into Their Regimensprnewswire - Aug, 26 2019
POPSUGAR Launches Inaugural 'Power Your Pretty' Beauty Awardsdigiday - Aug, 20 2019
PopSugar’s pivot to paid is a marketplace for workout tutorials