CX Index uses leading techniques to help businesses get the most from feedback; the metric for Customer Experience (also known as CX) The idea for CX Index came from an ex-trader of an investment bank who could see that traders had a range of sophisticated tools to invest in, or to speculate on the performance of businesses, but the managers of the businesses didn’t have anything near to the same sophistication to make decisions about running the businesses. A team of leading data analysts, business strategists and software developers were brought together to develop a tool to improve decision making capabilities and business performance. A method was developed to deliver enhanced Customer Experience by leveraging network effects, technology and data analysis. CX Index™ was born.
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