Buffer aims to help customers share social media content by scheduling online posts throughout the day. Buffer's platform integrates with Instagram, Facebook, Twitter, Linkedin, and Pinterest. The company offers three products designed to help businesses build their brand and connect with their customers online. Buffer’s full suite of products include: Publish, which is their core product and helps with planning content and visual marketing; Reply, which was originally acquired as Respondly in 2015 and helps businesses respond to customer service on social media; and finally, their most recent product Analyze gives insights into growing on Facebook and Instagram.
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