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Yieldmo Stock

Yieldmo is saving the world from bad mobile ads.

About Yieldmo Stock

Yieldmo is a mobile advertising platform that optimizes revenue for publishers, ROI for marketers, and the ad-viewing experience for users. Yieldmo's Private Mobile Marketplace enables marketers to purchase high quality non-banner ad inventory in Yieldmo's patent-pending, consumer-friendly ad formats on the mobile pages and apps of premium publishers. Marketers can purchase ads directly from Yieldmo, with the assistance of their agencies or DSPs, or through participating publisher sales teams. Brands and agencies may target contextually (using 1st party data), demographically, or by specific sites on either a cost-per-click or cost-per-thousand-impressions basis. The ad placements typically appear on 100% of the publisher's mobile inventory and thus allow for an incomparable level of testing and optimization using machine learning and predictive analysis. The company is often cited as the top-performing mobile ad partner of advertisers and publishers alike.

Funding History

August 2012$4.1M
December 2013$8.0M
October 2014$10.0M
June 2017$8.9M

Management

VP of People Ops & General Counsel

Tarmi Addonizio

Co-Founder, CTO

Todd Coleman

Ad Format Lab

Bo Wang

EVP, Business Development

Scott Schwanbeck

People Operations & Strategy Lead

William Sparks

Co-Founder & CEO

Michael Yavonditte

Co-Founder & Head of Product

Teddy Jawde

Co-Founder, CFO

Rick Eaton

Chief Marketing Officer

Susan Lietz

SVP Operations

Dan Contento

Other Companies

EquityZen does not have an affiliation with, formal relationship with, or endorsement from Yieldmo or any companies feature above. This profile is based on publicly available information and is intended to be informative in nature.

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