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Klarna Stock (KLAR)
Klarna is an e-commerce payment solutions platform for merchants and shoppers.
Klarna claims to provide e-commerce payment solutions for merchants and shoppers. Klarna aims to offer direct payments, pay after delivery options, and installment plans for customers.
About Klarna Stock
Founded
2005
Total Funding
63K
Industries
Financial Services, Commerce and Shopping, Payments
Klarna is the developer of an e-commerce payments platform that offers flexible payment options for consumers and payment and marketing solutions for businesses. It's core offering is it's "Pay in 4" installments and consumer financing for larger purchases. Additionally, the company has partnerships with thousands of brands, allowing customers to compare prices, track deliveries, and manage purchases all within the Klarna app.
Klarna is headquartered in Stockholm Sweden and was founded in 2005. Notable investors include Institutional Venture Partners, Sequoia Capital and DST Global.
Klarna Press Mentions
Stay in the know about the latest news on Klarna
Market Map: Neobanks and BNPL give a boost to retail fintech
pitchbook ⢠Feb 15, 2025
Klarna Accused Of Intercepting Creators' Commissions
law360 ⢠Feb 13, 2025
Why Is This C.E.O. Bragging About Replacing Humans With A.I.?
nytimes ⢠Feb 02, 2025
Dutch government aims to prevent 'buy now, pay later' purchases in stores
marketscreener ⢠Jan 22, 2025
Normain-grundaren Sara Landfors: âNej, AI kommer inte ta ditt jobbâ
breakit ⢠Jan 18, 2025
Investors in Klarna
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Klarna Management
Leadership team at Klarna
Co-Founder & CEO
Sebastian Siemiatkowski
CFO
Niclas NeglĂŠn
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Klarna Key Facts
⢠Klarna understands the importance of brand management and first mover advantage in this space. By lowering purchase thresholds, Klarna is increasing traffic to merchants, which helps drive its volume-based business model.
⢠ Klarna also operates a quickly scalable digital business. As it grows the number of customers to its business, it will be able to minimize its overhead costs.
⢠Despite being a private company, Klarna offers a wealth of information about its financial conditions online. This visibility into their growth and progress helps to better understand the companyâs position in this competitive Buy-Now-Pay-Later market.
⢠BNPL lenders face a fair amount of litigation risk. Klarna was sued in a California class-action case in which it was accused of not disclosing the risks of its customers incurring overdraft or NSF (non-sufficient fund) fees from their bank if they were automatically billed for a BNPL purchase while maintaining a low bank balance.
⢠CMC markets has noted, âconcerns have been raised by financial regulators and credit rating companies that the companyâs business model may encourage âreckless borrowingâ, according to Bloomberg.â BNPLâs target audience consists primarily of Millennial and Gen Z shoppers, who may find themselves facing short-term debt if they donât understand Klarnaâs model, which could ultimately have an unsavory impact on Klarnaâs reputation.
⢠Given the popularity of BNPL companies, Klarna can expect a lot of competition from existing payment firms and technology companies such as PayPal, Amazon, and Apple. These companies are already investing in growing their offerings in this space. In fact, in February 2022, Block completed its buyout one of Klarnaâs main competitors, Afterpay, in a $29bn deal.
Trading Klarna Stock
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